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Interactions between physical and virtual public space: the Mauá square, Rio de Janeiro

The “#CIDADEOLIMPICA” sculputure, installed at Praça Mauá-Rio de Janeiro-RJ, shows how the relationship between men and physical public space has incorporated the virtual public space. Inaugurated in 2015, at the same time as the requalification design of the square was, it refered to the slogan use...

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Bibliographic Details
Main Authors: Colchete Filho, Antonio Ferreira, Giese, Juliana Varejão, Costa, Lucia Maria Sá Antunes
Format: Online
Language:Portuguese
Published: Universidade Estadual de Campinas 2020
Subjects:
Arte pública
Espaço público
Interações virtuais
Praça Mauá
Rio de Janeiro
Arte publico
Espacio publico
Interacciones virtuales
Plaza Mauá
Public art
Public place
Virtual interactions
Online Access:https://econtents.sbu.unicamp.br/inpec/index.php/visuais/article/view/14776
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Summary:The “#CIDADEOLIMPICA” sculputure, installed at Praça Mauá-Rio de Janeiro-RJ, shows how the relationship between men and physical public space has incorporated the virtual public space. Inaugurated in 2015, at the same time as the requalification design of the square was, it refered to the slogan used by the time the city hosted the Olympic Games and it stimulated organic dissemination by people since it incorporated interactive elements of viral marketing, virtually operated. This article discusses the close relationship between physical and virtual spaces resulted by informatization, its influences on public art, and its support for collective identity. Even though it involves the debate around its nomenclature, meanings and purposes, the sculpture has attributed symbolic and use values to the square space.
ISSN:2447-1313

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