Advancing research and practice in entrepreneurship through speech analysis – From descriptive rhetorical terms to phonetically informed acoustic charisma profiles
Entrepreneurs aim at introducing innovations into the market, e.g., in the form of new products or services. However, innovations always mean changes, and people tend react reluctantly to changes. Moreover, introducing the innovations into the market is often linked with a higher investment risk. Th...
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| Main Authors: | , , |
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| Format: | Online |
| Language: | English |
| Published: |
Universidade Estadual de Campinas
2017
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| Subjects: | |
| Online Access: | https://econtents.sbu.unicamp.br/inpec/index.php/joss/article/view/14983 |
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